Designing Web Success

If you have never invested in the stock market, it is time to read any stock market for beginners guide that you can get your hands on. Many people have been tempted at times to dabble a bit but without knowing what to do, most people are afraid of losing money.

Take a guy who has never invested in stocks before. He had about 20.00 in his account and decided to buy some sort of stock. He wondered what exactly he could buy for 20.00 but it turned out that the day after Wachovia announced that it was collapsing, their once respected stocks turned to penny stocks.

Penny stocks, if you don’t know are any stocks valued at just a couple of dollars a share. He said, “what the heck” and bought 10 shares. So, either he did a really stupid thing or a very smart thing. That was a few days ago, turned out, it was a pretty smart move since his 10 shares were soon worth over $60.00.

So, with or without a stock market for beginners guide, the stock market can be a great investment tool for your money but it takes much research, or if you don’t have anything to lose, a hunch is all you need, not a complicated stock market for beginners guide.

When you think about buying a car alarm system for your car, you certainly want to invest in something that will deliver what it promises. Have you heard that a car is stolen every 25 seconds in the United States? That is outrageous! To keep your car from being part of this statistic, you can use a car alarm to protect it. There are all kinds of car alarms available to combat the prevalent problem of car theft. One of the most popular brand names is the Bulldog car alarm.

The name Bulldog car alarm certainly makes you think that it will take good care of your car. If you are interested in purchasing a Bulldog car alarm, there are all kinds of great resources on the internet. You can read reviews of Bulldog’s different alarm options to decide which one is the best for you. It is always easier to make a decision when you have the input of someone else who tried it first. If you do buy a Bulldog alarm, there are plenty of online resources. You can read about how to install the alarms, search for a manual for your particular model, or chat with other car owners who have a Bulldog system. One of the benefits of buying a popular system is that you have so many resources at your disposal.

Cover Letters: Are you telling them what they want to know?

Let’s face it. Recruiters (or employers) are smarter than we think. Bigger organizations pay a hefty salary to their HR department to filter out and sieve through hundreds and thousands of resumes. The idea is to build an organization with people of the right mental aptitude. Most of the top organizations believe strongly in a motto - “People are their greatest assets”. Your cover letter goes a long way in capturing and retaining the attention of these people whose main job is to recruit people and coordinate with the workforce.

A well-written cover letter engages the recruiter and pushes him to spend more time reading your detailed resume. Before you start off writing your cover letter, write down what you want to convey on a paper. Read it once, twice, thrice and then set off for a good start. Pack in as much power as you can, because it is these 400 or 500 words that can make the difference.

Have these things on your mind before you start off writing:

Keep your sentences short and avoid using really long sentences because you don’t want the recruiter to read it twice to understand what you’re trying to convey. Got the point.? Keep your sentences s-h-o-r-t.

Keep your language simple. “I take immense pleasure in applying for this esteemed position in this esteemed organization.” Hell.! Your employer knows more about his organization than you do. So you can as well cut the “false” praise. Maybe a subtle mention can do wonders. “I look forward to work with JK Industries”.

Organize the content of your cover letter into small paragraphs or bulleted points, not exceeding three paragraphs. Typically each paragraph can contain 3 or 4 sentences.

Do NOT use slang or spoken words like “Lookin’ fo a kewl break into yo IT world”.

Make sure your cover letter (and resume) is free from spelling or grammatical errors.

And most important: Deliver what the employer is looking for.

So, what should you put in your cover letter?

Ask yourself two questions. One, why should the employer choose you over others? And two, what can you give to the company that others cant? Skills, yes. Proven experience, better.

A good way to start writing is with the correct greeting phrase. If you know the name of the person you are addressing then you can start with ‘Dear Ms. Stevenson’ or ‘Dear Mr. Washington’. Do not use their first names. A bad greeting would be ‘Hi Jane’ or ‘Hello George’.

The first paragraph is to contain a reference. If this is a response to an advertisement or a vacancy listing, this is where you refer to get their attention. Alternatively you can put in a separate line mentioning your reference. (Ref: Your advertisement on Jobsite.com - Ref # 12345).

If you’re mentioning your reference in the first paragraph, you can continue on to include why you applied for that position. A good way of connecting the reference to your application is “my skills and your requirement are a good match.” Put that in your own words.

In the next paragraph, you justify your statement about why you think that your skills and the skills required for the position are a good match. Make a single line reference to a particular achievement in your current (or previous) job that is along similar lines so that the employer will know exactly what he’s looking for. A good example would be “Set up a fully operational network of franchisees in Southern France for retailing ABC Coffee”.

Avoid mentioning skills you don’t have or projects you have never worked on. Because sooner or later, you’re going to face it; when the interviewer looks into your cover letter (or resume) and says “OK, Mr. Stephens, can you give me an instance of how you can use XML to port data from a backend system into a Middleware application”? And that’s when you mind starts racing, “XML?? Middleware?? Port..?? Is that my resume he’s got..???”. God bless you if it’s not your resume.

If there are more achievements you want to include, write them down in bulleted points. It’s easier for the employer to read, comprehend and get a good picture of your capabilities. Do not reproduce your entire resume here. 2 or 3 such points will do perfectly fine. Of course, do not include irrelevant achievements like “Won a Silver Medal in 200 x 4 Men’s Relay Race conducted by Louisville Young Adults Club in 1991″. Not unless you’re applying for the post of a Physical Trainer or Coach.

You have made your point here. You know why you’re applying. And recruiters like that. You know your responsibilities, the risks involved and the tasks you’ll be handling. You’re just the person they’re looking for. At least, you’re one of the persons they’d like to talk to before handing over the employment contract.

An ending note can make quite an impression. Tell them your resume is attached and that you’re “looking forward to explore this opportunity further”. Include an address and telephone number for them to contact you.

Sign off with a “Yours Truly” or “Best Regards” and put your complete name under it.

Get into form and write out your winning cover letter.

About The Author

Amit Pujar is a copywriter/technical writer currently heading the content department of an online publication. Amit writes on a variety of subjects and is currently working on his first non-fiction. He can be reached at pujar@yahoo.com

Probably the most popular wedding theme has to be summer. Everyone is in a festive mood accented by the sunshine. It is easy to select a favor to match that. Flowers would be the first choice of design element. Always a big hit are tiny vases or candle holders shaped like a rose.

If you don’t care for summers heat and humidity; spring is probably a better choice for your wedding and the wedding favor to with it. Wine Bottle Stoppers miniature pails or tealights reflect the joyful time of the season.

Fall is for you if you enjoy a brisk breeze and marvel in earth ever changing fall colors. Wedding Favors to take advantage of the outside stimulus would be cone shaped chocolate containers or maybe even small bottles of Vermont’s famous syrup

Planning a beach-themed wedding? What a great idea. Sun and surf can evoke the fun of the day you got engaged or the romance of the tropical paradise where you intend to honeymoon. Seashell photo frames, starfish tealights, sailboat candles and other beach items will be on display in many a guest’s home while you’re away.

Las Vegas is a great place to get married. It makes for an equally fun and funky honeymoon spot. Give your guests some chocolate poker chips to calm the munchies before dinner is served. The coasters etched with your logo are another hot ticket. Spin the wheel and let your winning ball come up on some brass dice to decorate the home office desk.

Ultra fine wedding favors can be found often around the home. Just let your imagination run free.

Most of us have seen an “AWESOME” resume - maybe yours - where something quickly caught the eye. Maybe it was just something cute…. your email address surfaced - one of those cute email addresses between friends, but a “should not use” on your new resume or cover letter. Yes, it happens to the best of job candidates who are left wondering why they got rejected or simply got no response from the employer.

Your potential employer failed to notice that you had so much to offer as a future employee. It was unimagineable — your awesome resume went into file 13 [better known as the “trash” can]. Not only your resume, the flawless cover letter too. Both were overflowing with superb credentials. Professional. Competitive. Eager to please. Educated. Trained.

Nothing!! No response. No consideration. Your resume and cover letter obviously went the way of file 13 - often known as the “round” file. Your mind is swirling in every direction with hundreds of thoughts filled with questions — always the BIG why? You’ve never been rejected before.

What happened? Maybe the employee remained in the job, decided to stay rather than going into their own business or leaving for other reasons that you don’t know about. At the very least, an employer could show some courtesy, let you know what happened rather than leave you wondering.

Let’s ask the BIGGER question - has this happened before? In the past you’ve sent an exceptional resume, great cover letter because you were the perfect fit…. everything was ‘right’…. but you still got the rejection letter, right? Maybe we need to dig a little deeper.

Are you a FUN guy? Gal? You never thought about it before. Your ‘cute’ email address - like “hotdish” or “sweetcheeks” or maybe “nicebuns”@hotmail.com - just maybe - caused the folks in HR [human-resources] to get a wrong message or thought about YOU and your email nickname.

Is that possible, in your case? Could you be turning OFF the hiring authority within the firm before getting to 1st base in the interview process? As we all know, little “flags” send out positive and/or negative vibs.

Some hiring authorities are NOT computer literate. Fearful, especially about attachments or anything coming from strangers -
you don’t want any SPAM complaints - but lots of emails get deleted before having a chance to get noticed. Be especially careful what YOU put into the subject line of your email to a prospective employer. It too can cause immediate rejection.

Simply recognize that all of us are not very savvy on the computer. Don’t try to impress anyone with your professional skills as an Internet GURU unless that’s the job being filled by the employer. If that’s the case, then show your stuff - let your IQ shine.

One thing to remember — it’s usually the “small” stuff that makes a difference. Write, talk in specifics, point out your exceptional ability - showcase your career path - it’s your job to sell yourself as the best candidate for the position.

What have YOU done? Don’t say, “responsible for” which tells a potential employer nothing…. employers like “sold 75 new accounts with a $10 mil. annual revenue stream in the first quarter”. Be industry specific if you’re a seasoned veteran with valuable knowledge and customer/client connections.

Don Monteith spent 32 years as co-owner of several franchises and a personnel/staffing business. Every year, his firm placed hundreds of job candidates in their dream job. Today, Don shares his business and career expertise through his newest websites on the Internet. Lots of FREE ideas - suggestions - ready for your perusal and study.

http://www.Career-Coaching-Central.com

http://www.HowToGetYourDreamJob.com

Do you have an ‘attitude of gratitude’? What is your first
inclination in any situation? Is it to find something to
appreciate, or something to criticize?

Many folks were raised with constant criticism. It seemed that
almost nothing they did was right or good enough. If they got a
good grade on a report card, the question was “Why didn’t you
get a better one?” That’s one way that parents control their
children, or, at least, think they do. If that was part of your
past, you may have to make a concerted effort to not pass that
along now. Focus on the positive. Catch others doing thing right
and say so!

You’ve probably heard the saying, ‘When life gives you lemons,
make lemonade.” What do you do when things do not seem to turn
out the way you want them to? Do you look for the learning in
the situation, and change your approach? That’s the best use of
energy on your part. Spend little time on the downsidejust
enough to understand the lesson–and move on.

Olympic athletes are remarkable in their ability to focus on
what went right and to see the best in their competition. When
they are interviewed they put no one down. Have you noticed
that? They speak of the good in their own performances and those
of others. We can learn a lot from these young folks. Look where
it gets them!

Focusing on the good is energy-giving. Remember, gratitude is
the attitude of altitude. Stand tall and appreciate all.

If you are applying for a job abroad (particularly in Europe or South America), a Motivation Letter For Work Abroad takes the place of a Cover Letter. Both resumes and Motivation Letters are much less formal than their United States equivalents. The Motivation Letter, as its name implies, tells your prospective employers why you are motivated to work for their companies. It gives you a chance to describe your personality, the languages you speak, any awards you may have won, and what motivates you to work abroad.

The Motivation Letter is constructed like a formal business letter, with your name and address in the top right corner. Beneath this and against the left margin should be the name, job title, company and address of the recipient. (It is worth doing a little digging to find out the name, if you don’t know it.) European countries don’t put a period after title abbreviations, so remember to leave them off ; i.e., “Mr” instead of “Mr.” and “Dr” rather than “Dr.”. Spell out the name of the month and use the order “day-month-year.”

The first paragraph of your Motivation Letter describes the job for which you are applying, and how you learned about it. The second paragraph should address your qualifications for the job; don’t just list them, talk about them. Show yourself to be a person of initiative and creativity ; in short, motivated! In the third paragraph, talk about why you want this particular job. What skills do you bring to it? What do you hope to learn? Finally, in the fourth paragraph give your contact information and times you are available for interview.

If you used the recipient’s name, close “Yours sincerely;” if you used “Dear Sir or Madam,” close “Yours faithfully.” Type your name four spaces down and two spaces under that, against the left margin, type “Enclosure.” Sign your name in the space above your typed name, attach a resume to your Motivation Letter For Work Abroad, and you’ve done it!

Motivation begins with you. Whether you are an employer of thousands or sitting in you room, struggling to get your day going. Motivation Letter for Work Abroad

As network marketers, we often have important information to impart and our role in doing so is a major one. Many, many times I have had the pleasure of having people approach me to say how hearing me speak literally changed their lives due to the powerful message and the persuasiveness of the delivery. Most people in MLM are not trained presenters or salespersons but there are a few steps everyone can take to make sure their message has the best possible chance of being well received. Here are my top tips:

1. KNOW YOUR AUDIENCE: Not every pitch will work for everyone so before you go to present the products or the business, whether it’s to just one person or to many, do a little research to ensure you’re presenting at the appropriate level. If your presentation is too lightweight, you’ll bore them; too in depth, you’ll confuse them. Either way, they will switch off and your vital words will fall on deaf ears.

2. WIIFM: Yes, that old chestnut, but it’s worth repeating as it’s so often forgotten. Bearing in mind tip no. 1, what are the challenges faced by this person or this group of people? How does your business opportunity or your product solve their problems? Focus on answering these questions rather than trotting out the mechanics of your offering. Your audience must feel you’ve prepared your presentation specially for them, even if it’s essentially the same one you’re giving all the time.

3. CONTINUALLY LEARN AND PRACTICE PRESENTING: One of the most important skills any network marketer can hone is that of becoming an accomplished speaker. It impacts so many other areas of your life as it massively increases your self-confidence. The more professionally you can deliver your message, the more readily it will be received, the more lives you will touch and the more money you will make in your business. Learning to present well is an investment in yourself and can give you the greatest return on the capital you’ve invested.

4. HANDLE DISSENTERS WELL: One of the major fears I hear from network marketers is that of being faced with doubting prospects or those who dispute what they’re being told. Unfortunately, the tendency is to dig in and fight your corner but this can turn the discussion into an argument and work against you, especially if you’re giving a presentation in front of a group. When you’re faced with negativity, always start your answer with “That’s a very good question…” and continue with your viewpoint. Wherever possible, turn things around to make your audience right. Download a free “one-sheet crib sheet” on this important subject at http://www.laddersofsuccess.com.

5. SHOW, DON’T TELL: Show the products you’re talking about. Let people feel, smell and see for themselves instead of just hearing what they are like. If you’re making a presentation about the business opportunity, remember that your company has probably done a lot to make things easier for you. Make sure you get the prospecting materials they offer, show the pictures of the top distributors, talk about them as if they are real people .

6. LET YOUR GUARD DOWN: People buy from those they know, like and trust. How can they do any of this if you won’t let them get to know the real you. You don’t have to be perfect, you can talk about your own challenges, beliefs, family, hopes and dreams. Doing so gives your prospects more opportunity to identify with you so you can use the similarities to build rapport.

7. STORIES INSTEAD OF FACTS: When we get excited about our products, we often delve into the features of the products, what works and why. This is all very exciting once you’ve had your first wonderful product experience, but it doesn’t make for a very exciting lead-in to your presentation. People want to know about results. They want the bottom line. There’s plenty of time to get to the detail later but to start this way could send most of your prospects to sleep (apart from the professors in the audience, of course). The best way to illustrate what your products or business opportunity can do is through telling stories. Use your own story or a case study of someone you know. Use emotive words. Remember, not just the facts, the feelings too.

8. MAKE ‘EM LAUGH: When people laugh they feel more relaxed and amenable. Every situation has a humorous side and if you’re telling a tragic story your prospects will welcome the respite that comes with a moment of levity. The golden rule is to move people: make ‘em laugh, make ‘em cry, then they buy. This is something I aim to do in every presentation because it means I’ve moved my audience emotionally. I appreciate this is an advanced technique, but if you learn how to do it, you’ll increase your success rate exponentially.

9. DON’T TELL - ASK: Instead of telling your prospects everything, get them answering questions. Rather than saying “Did you know that only 1% of people retire financially free?”, ask them “What percentage of people do you think retire financially free?”. This gets your prospects involved and if you word your questions correctly, you’re coaching them to the purchase decision rather than having to push them into buying. This is a technique I teach that I’ve perfected over the years. It works great for network marketers and women and I call it “pull selling”.

10. GIVE A REASON TO ACT NOW: Again, not being salespersons, many network marketers give a great presentation and then wimp out without asking for the order. Your prospect’s motivation will never be higher than it is at that moment so make sure you use this to your advantage. Think of reasons why they should place their order today. Some possible reasons might be because you are offering a special bonus OR prices are about to increase OR there’s an order deadline coming up so they’ll get their goods sooner OR you’re placing an order too so they’ll save on the postage OR you’re offering a discount on orders placed today OR you’re seeing someone else who could become a distributor and will go beneath them. Whatever it is, tell them, and secure the sale.

Maria Davies, Ladders of Success Ltd, is a network marketer and a Professional Sales Presenter and Presentations Coach. She trains others to overcome their public speaking fears and use presentation skills to increase the audience share for their product or service by around 91%. Find out more about forthcoming seminars, worldwide e-trainings or speaker bookings at http://www.laddersofsuccess.com

Many mistakes can be made in business and if you are able to avoid some of them by reading and taking note of these warnings, then the time taken to put these together will be worth while. Here are some business mistakes that are common to many entrepreneurs..

1. No plan
   Many people go into business without any plan at all. The old saying that “if you don’t have a plan you won’t know when you’ve got there” still holds true today. You need to set up a business plan and that plan will contain other subsidiary plans such as a marketing plan, a finance plan, a sales plan, etc.
2. Be flexible
   If you have a business idea and you are looking at developing that into your business, then be prepared to change and be flexible. Sometimes the original idea needs some fine-tuning before it becomes commercially viable and profitable for you. By all means stay with your dreams, vision and ideas, but be flexible and allow yourself the luxury of discussing those ideas with professional advisers, as well as those who have already done it before.
3. Make sure you know your customers
   Every business must have customers. If you don’t have customers you won’t have sales. If you don’t have sales, you won’t have profits. If you don’t have profits you won’t have a business. Make sure you are aware of your customers as well as your competitors. You need to know your customer’s preferences, as to the services you can provide. Unless you know your customers well, it is difficult for you to know what to supply.

   You need to know what their requirements are. You need to find a bit more about their buying patterns and you need to be aware of your competitors so they don’t take your customers away from you. Also provide good customer service. The short answer to customers is, work hard to get them and when you’ve got them, keep them by providing quality products, service and good support so they won’t consider going anywhere else.

4. Watch your cash
   Ensure your cash position at all times allows you to make decisions and pay for the requirements of the business. The saying that “cash is king” still holds true today because if you run out of cash your business will come to a “screaming halt”. You always need to maintain sufficient cash in reserve to meet emergencies and to pay staff and to pay for goods and services.

   This means that the fact you have a lot of stock in the warehouse or a lot of equipment or other assets, does not guarantee you will not fail. If you don’t have cash you will definitely fail because most people don’t’ look kindly on being paid for their goods and services with your stock or plant or equipment. People want cash.

5. Work with good staff
   Make sure you employ good people. Motivate and train them so they are happy in their work. The result will be increased productivity and work satisfaction. Be patient and persistent, and insist on a high standard of work from your staff. Motivate, encourage and coach if necessary, as well as pat them on the back when that’s needed. Some psychologists go so far as to recommend that the staff need a cuddle now and then, but that is probably going a bit overboard!

   Make sure you have good morale in your workplace, because that will result in high productivity and high profits for the business. If the business is doing well, ensure that the staff know about it and praise them for it. The best confirmation of your satisfaction with your staff will be when you share some of that increased profit with them by way of bonuses and other benefits.

6. Always seek advice
   Listen to good advice. The person who thinks they know everything is headed for disaster. Being a lone ranger does not entitle you to a medal and you will find most people are prepared to talk and help you if you ask. Also be aware of the fact that you cannot do everything yourself, based on the knowledge you have. Others also have expertise and something that takes them five minutes to explain could take you a couple of days to figure out on your own.
7. Be realistic
   If you are in business, you need to live in the real world. You need to watch your business performance. Control your expenses. Look at ways of increasing your income. Continually monitor how the business is going and how the staff are performing. Have a reserve of cash in the bank for a rainy day and plan ahead all the time, rather than waiting for disaster to happen.

Copyright 2005 StartRunGrow
http://www.startrungrow.com

StartRunGrow (http://www.startrungrow.com) is a global online information organization that specializes in creating, developing and marketing business help information specifically with the aim of “making business easier” for entrepreneurs around the world. The StartRunGrow objective is to become a dominant player in the business help arena providing end to end solutions for the millions of small and medium businesses worldwide who continue to struggle daily with the difficulties of starting, running and growing a successful business.

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